Student Engagement

Traverse provides smartphone technology that creates loyalty and revenue while engaging students in your store by making shopping fun, easier, and more efficient.

Traverse Mobile App

How It Works:

WELCOME Students download the Traverse Mobile app, register for an account, select your store and load in their course materials.

SAVE When students enter your store they are greeted with discounts, sales, and promotions via a push notification on their mobile phone using beacon technology.

PRICE CHECK Students begin shopping as usual, but use Traverse Mobile as a companion to price compare textbooks (powered by Verba), see suggested items, use coupons exclusive to the Traverse Mobile app, and add items to their cart while shopping.

EXPRESS CHECKOUT When finished, students take their basket of items to the Traverse Express Checkout Lane where they present a barcode that the Traverse Mobile app generates. Traverse compatiable devices scan the barcode, completing the express checkout. Bag checkers double check the student’s shopping bags and the students are on their way.

Sync with the

Traverse Touch  
Traverse Touch software enables touchscreen capabilities on Sequoia approved point of sale devices fully integrated with Traverse Mobile. 
  • Transform new or existing cash registers to a touchscreen point of sale terminal for ease of use and an enhanced look and feel
  • Simplified buyback functionality that displays book covers and one-touch price override options
  • Displays images as items are scanned to ensure item validation and price accuracy

  Traverse Tablet

Traverse Tablet is an exciting new point of sale device built on the HP ElitePad tablet which includes full functionality of Traverse Touch.

  • Low cost alternative to full size cash registers
  • Portable for temporary register setup and off-site selling
  • Includes a built-in card swipe and scanner
  • Integrates to the VeriFone MX915 terminal to ensure secure bank card processing


  Student Benefits     Store Benefits
Save Money: Receive coupons, daily deals, and real time offers   Generate Revenue: Capture referral commissions from online purchases directly through the app
Save Time: Checkout using the Traverse Express Checkout Lane   Gain Loyalty: Ensure best prices, extend exclusive offers and provide simplicity
One-Stop Shop: See price comparisons of new, used, rental and online prices to in-store shoppers  
Be Engaging: Send in-store mobile push notifications with deals, coupons and suggested items